Business Concept
Wildrobe is an innovative app designed to digitize and organize your wardrobe. It allows users to catalog their clothes, plan daily outfits, and manage their entire wardrobe from their mobile device. With Wildrobe, users can simplify their routine while combining practicality and style. It helps eliminate clutter and provides efficient, personalized wardrobe management with endless outfit possibilities.
Wildrobe's
Vision
"WILDROBE" captures the spirit of freedom and boldness in selecting the ideal look for any occasion.
"WILD" represents the adventurous and daring nature of fashion choices, encouraging our customers to express themselves without limits.
It blends seamlessly with "WARDROBE," the essential space where all clothing is stored.
Together, WILDROBE signifies a dynamic fusion of creativity and practicality, offering a space where fashion enthusiasts can explore, experiment, and discover their unique style with confidence and flair.
Brand Goal
"Streamline your routine by combining functionality with elegance. Say goodbye to chaos and embrace organized, personalized wardrobe management that gives you a multitude of outfit options."
Key Concepts
A wild, bold, and effortless approach—Wildrobe’s name captures the essence of taking full control of your wardrobe. It encourages users to step away from the usual black, white, grey, and navy, and embrace bold, creative alternatives that make sense for their unique style.
Naming Usability
The name reflects the freedom to explore limitless fashion possibilities, making style both exciting and personal.
"It’s about giving users the freedom to take control of their wardrobe, explore bold new styles, and step outside the norm. Wildrobe embodies a wild and effortless approach to fashion, empowering individuals to express their unique identity and creativity with every outfit."
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